Summer 2025 Lilly Sunshine Sale | Discussion and Guide

It’s almost time for one of the happiest events of the year, the Summer 2025 Lilly Pulitzer Sunshine Sale! Whether you’re a seasoned shopper or new to the pink-and-green magic, this semiannual sale is your chance to score iconic Lilly styles typically at up to 70% off. From classic shift dresses to bold prints and wardrobe staples, the Lilly Sunshine Sale is the perfect excuse to refresh your closet for fall, vacations and early Christmas gifts. Keep reading for my best shopping tips, what to expect, and a few must-haves on my list!

Lilly Pulitzer Styles

Riegan Dress (also here)

Lilly Pulitzer summer 2025 sale — Dres s

Arley Dress (also here)

Zanna Dress (also here)

Cody Dress (also here)

The summer 2025 Lilly Pulitzer Sunshine Sale is nearing - keep reading for shopping tips, what to expect, and upcoming information! — Dress

Riegan Maxi (also here)

Cooler Bag (also here)

What is the Lilly Pulitzer Sunshine Sale?

The Lilly Pulitzer Sunshine Sale is one of the biggest shopping events of the year for Lilly lovers – and it’s worth the hype. It only happens a few times per year and is the best time to score major deals on past-season Lilly Pulitzer pieces, with prices often marked down up to 70% off. Think shift dresses, printed tops, accessories, and kid’s items… all at a fraction of the price. It’s a fast-paced, online (and sometimes limited inventory in-store) sale where things sell out quickly—so planning ahead is key! Whether you are refreshing your wardrobe or grabbing gifts, it’s the perfect excuse to stock up on all things colorful and classic.

When is the 2025 Lilly Pulitzer Sunshine Sale?

The Summer Lilly Sunshine Sale typically takes place in early September. The exact date is a mystery until about a week before the sale! Typically this sale is online Monday through Wednesday, with a limted in-store preview the weekend before. Past dates of the September Lilly Sunshine Sale include:

2024: September 9-11
2023: September 12-14
2022: September 12-14
2021: September 13-14
2020: September 14-15
2019: September 9-11
2018: September 10-12

Be sure to subscribe to the Joyfully So newsletter for the most up to date information!

Prints likely included in the 2025 Lilly Sunshine Sale:

Glisten in the Sun
Make Lemonade
Via Del Mar
Elephant in the Bloom
Hideaway Honeycomb
and more!

Items likely returning to the Lilly Sunshine Sale

These items will likely make another appearance in the Lilly Sunshine Sale! The sale price listed below was from the most recent sale. Typically when items come back to another Sunshine Sale, their price is discounted even more.

Shaw D ress in Daffodil Hill: sale price was $79
Jade Maxi in True Navy: sale price was $129
Tazie Dress in Rousseau Pink: sale price was $149
Sea View Top in Sand Bar: sale price was $39
Beckler Shift in Mane Character Energy: sale price was $99
Evaline Dress in Malbec Red: sale price was $69
Perry Cover-Up in Koalafied: sale price was $84
Anne Romper in Safari Sanctuary: sale price was $49
Riley Pant in Malbec Red: sale price was $39
Gracee Tunic in Resort White: sale price was $114
Brinley Shift in Low Tide Navy: sale price was $49

More Examples of Lilly Sunshine Sale Pricing:

Gretchen Short: sale $34
Mialeigh Linen Top: sale $44-49
Danika Dress: sale $64
Parigi Maxi: sale $89
Etta Scoop Neck: sale $14-29
Wyota Romper: sale $44
Run Around Hat: sale $19
Sailynn Romper: sale $59
Love Active Dress: sale $74
Elsa Silk Top: sale $59-74

50 Items Likely Included in the Summer 2025 Lilly Pulitzer Sunshine Sale

Here are some predictions! I will be sharing more as the sale nears, be sure to sign up for the newsletter for updates! Items may say “sold out” or list an alternative print until the sale goes live. These have not been confirmed as pieces that will be included in the sale yet. I will have more updated information as the sale date nears.

Item	Category	Print/Color	Sold Also
Beckler Shift	Dress	Mane Character	Here
Perry Cover-Up	Swim	Koalafied	Here
Shaw	Dress	Daffodil Hill	Here
Elsa	Top	Pink Muse	Here
Deri Palazzo	Bottoms	Blue Peri	-
Parigi Maxi	Dress	Plumes in Bloom	Here
Blaise Romper	Dress	Mane Character	Here
Wynton	Swim	Koalafied	Here
Tazie	Dress	Rousseau Pink	Here
Eira	Dress	Resort White	Here
Amrita	Dress	True Navy	-
Mini Ballad	Girls	Make Limeade	-
Tilli Maxi	Dress	Tulip to Tango	-
Zander Romper	Dress	Blue Sunshowers	-
Julienne	Dress	Tall Tales	Here
Mini Knoxlie	Girls	Orchids on Avenue	Here
Arletta	Dress	Sun of a Bun	Here
Gracee	Top	Resort White	-
Cayo Costa	Dress	Party Like a Pineapple	-
Gretchen Short	Bottoms	Rousseau Pink	Here
Maryana Skort	Bottoms	Mane Character	Here
Teresa	Dress	Plumes in Bloom	Here
Camalie	Dress	Resort White	-
Sashria	Dress	Orchids on Avenue	-
Edita Boucle	Dress	Resort White	Here
Jemma Romper	Dress	Koalafied	Here
Sleeveless Elsa	Top	Lime Feeling Good	-
Aegean Jacket	Top	Plumes in Bloom	-
Mizner Pant	Mens	Tall Tales	-
Riegan	Dress	Glisten in the Sun	Here
Love Active	Dress	Glisten in the Sun	-
Rowena Midi	Bottoms	Glisten in the Sun	Here
Maella Midi	Dress	Glisten in the Sun	Here
Mini Jilly	Girls	Glisten in the Sun	Here
Romey Romper	Dress	Via Del Mar	Here
Mini Romey	Girls	Via Del Mar	-
Callahan	Bottoms	Via Del Mar	Here
Elsa	Top	Via Del Mar	Here
Caelum	Swim	Via Del Mar	Here
Wyota Romper	Dress	Let It Gogh	Here
Jannie	Dress	Let It Gogh	Here
Teresa Maxi	Dress	Let It Gogh	Here
Etta Scoop Neck	Top	Let It Gogh	-
Asher	Dress	Let It Gogh	-
Marlita Pajamas	Top	Juicy Story Patch	Here
Biscayne Pajamas	Bottoms	Juicy Story Patch	Here
Cody	Dress	Juicy Story Patch	Here
Baby Lilly Shift	Girls	Juicy Story Patch	Here
Mini Cody	Girls	Juicy Story Patch	-
Julienne Shift	Dress	Juicy Story Patch	Here

What’s the biggest tip for shopping the Lilly Sunshine Sale?

My main recommendation is to shop early!! Items sell out quickly, so I encourage you to shop the minute the sale begins online. Browse the sale for about 10-15 minutes, then check out to secure your items. All sales are final so double check your cart before completing the purchase.

Another big tip is to shop on desktop or laptop. This is the most efficient way to browse the sale because you can see so much at once, versus scrolling around on your phone. Plus you can have have a couple of browser tabs on your computer open. I think desktop provides the best experience and is quickest! It’s a win-win all around!

Where to find Lilly Pulitzer on sale currently?

Throughout the year: Here, here, here. Occasionally here and here.

During the sale, my top three places are: Here, here, here. Their version of the Sunshine Sale usually begins on the first day of Lilly’s sale. Once in a while we will also see sales here and here as well.

What else is coming up for Lilly Pulitzer?

Besides the Summer 2025 Lilly Pulitzer Sunshine Sale, we can see some early fall arrivals soon! In the home category, we can expect everything from a rich blue hobnail cocktail shaker to new headbands to hanging toiletry bag, and more. Also on the horizon is Lilly’s vintage print release starting in August!

Live your life joyfully so,

Ashley